Becoming part of the conversation between consumers is far more powerful than traditional ads.
Becoming part of the conversation between consumers is infinitely more powerful than handing down information via traditional advertising.
It encourages and facilitates consumers to become part of the process, rather than being dumb recipients of the message from on high - and that is of huge potential value to brands."
And that's interactive communication for YOU!
Seeking information on the undoubted, proven effectiveness of interactive communication? Then please visit: http://effectiveaccountablecommunicatin.blogspot.com
or email: paul.ashby@yahoo.com
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