Monday 12 February 2007

IT SAYS IT ALL!

Jill Howard-Allen, online marketing manager, Southwest Airlines, said her company got used to giving up control several years ago when it started participating in A&E's "Airline," a reality TV show that follows the daily travails of the airline business through Southwest.

"Customers just want a chance to talk to you and interact with you," she said.




Seeking more information on interactive communication? Please visit:
http://effectiveaccountablecommuniction.blogspot.com

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