Firstly make your Social presence a conversation because your message and mechanics of how it's deployed are the things that really count.
And above all else...USE SHOPPERS VOICE
The failure of conventional advertising to sell products means that new methods of two-way communication have to be developed. These new methods must use interactivity to successfully repersonalise and rehumanise the communication experience.
Friday, 17 June 2011
Thursday, 16 June 2011
WHAT DO I NEED TO MAKE MY BRAND MORE SOCIAL?
With Shoppers Voice your Brand(s) will be embedded into all parts of the marketing mix as part of a single integrated Brand effort.
So the next time you say "What should my Social-Media strategy be?" simply say...
SHOPPERS VOICE
So the next time you say "What should my Social-Media strategy be?" simply say...
SHOPPERS VOICE
COMPETITIVE STRATEGY IN THE AGE OF THE CUSTOMER
Only the customer obsessed company can survive.
With Shoppers Voice you become totally customer obsessed focusing your strategy, your energy and your budget on processes that enhance knowledge of and engagement with your customers.
SHOPPERS VOICE THE ONLY WAY TO "TALK" TO YOUR CUSTOMERS...AND SELL.
With Shoppers Voice you become totally customer obsessed focusing your strategy, your energy and your budget on processes that enhance knowledge of and engagement with your customers.
SHOPPERS VOICE THE ONLY WAY TO "TALK" TO YOUR CUSTOMERS...AND SELL.
Friday, 18 February 2011
BOSTON CONSULTING GROUP STATES "MARKETERS SHOULD JETTISON OLD MARKETING MIX MODELS THAT DON'T FULLY INTEGRATE ALL CHANNELS EFFECTIVELY"
Fully integrated Shoppers Voice gives you complete communications planning going much further than anything available to-day.
With Shoppers Voice you embed communications planning completly into your brand(s) marketing.
SHOPPERS VOICE - ACCOUNTABLE - ACCURATE - INTERACTIVE - ON ALL CHANNELS!
With Shoppers Voice you embed communications planning completly into your brand(s) marketing.
SHOPPERS VOICE - ACCOUNTABLE - ACCURATE - INTERACTIVE - ON ALL CHANNELS!
Monday, 14 February 2011
WITH SHOPPERS VOICE YOU STOP TREATING CUSTOMERS LIKE LIABILITIES AND START TREATING THEM LIKE PEOPLE!
When you use Shoppers Voice you will have many opportunities for you to retain, and even gain, customers.
Labels:
customers,
gain,
retain,
Shopper's Voice,
treating them like people
THE KEY THOUGHT FOR ADVERTISERS IS NOT
to shout but listen!
The Brands that use Shoppers Voice will lead from their 30-second "shout" with a social conversation will go on to lead the way
The Brands that use Shoppers Voice will lead from their 30-second "shout" with a social conversation will go on to lead the way
Labels:
Brands,
conversations,
customer. ROI,
Shoppers Voice,
Social Media
Friday, 4 February 2011
THE SHOPPERS VOICE PACKAGE
1. Shoppers Voice unique learning techniques.
2. Shoppers Voice Shop Assist with unique shopping opportunities.
3. Shoppers Voice conduct market research and polls with immediate response.
4. Shoppers Voice Cash give low value cash rewards.
5. Shoppers Voice Loyalty Programme monitor and reward customer loyalty.
6. Shoppers Voice accountability pin point the ROI on your marketing investment.
7. Shoppers Voice Coupons exceptional redemption rates.
8. Shoppers Voice Loyalty package complete customer loyalty programme interface with multi-media (On and Off line) interaction.
Shoppers Voice multi media package solutions for loyalty, increased sales and in store experience are underpinned by a range of concepts that come together to form Client Solutions. The Shoppers Voice Engagement Platform works effectively with retailers to increase footfall and Brand sales.
Through these uncertain times Shoppers Voice helps our customers to reduce costs, adapt to change and improve operational efficiencies through the highly effective use of multi-media interaction.
2. Shoppers Voice Shop Assist with unique shopping opportunities.
3. Shoppers Voice conduct market research and polls with immediate response.
4. Shoppers Voice Cash give low value cash rewards.
5. Shoppers Voice Loyalty Programme monitor and reward customer loyalty.
6. Shoppers Voice accountability pin point the ROI on your marketing investment.
7. Shoppers Voice Coupons exceptional redemption rates.
8. Shoppers Voice Loyalty package complete customer loyalty programme interface with multi-media (On and Off line) interaction.
Shoppers Voice multi media package solutions for loyalty, increased sales and in store experience are underpinned by a range of concepts that come together to form Client Solutions. The Shoppers Voice Engagement Platform works effectively with retailers to increase footfall and Brand sales.
Through these uncertain times Shoppers Voice helps our customers to reduce costs, adapt to change and improve operational efficiencies through the highly effective use of multi-media interaction.
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