The End of Marketing and Advertising?
What about all the marketing, administrative, accounting, and IT jobs that we
think can't be outsourced or automated? Well, retail enterprises now tailor any
number of special offers directly to individual customers by mining data from
reward programs. That doesn't take an expensive ad budget or a huge marketing
department, since it's all automated. Have you ever noticed that most of the
advertising you see while you surf the Web is tailored to things you might be
interested in buying? That's all automated , huge numbers of marketing
professionals are just not needed.
And the only way to make this work effectively? Why Interactive Markating Communication...that's what!
Contact Paul Ashby on 01934 620047 or paulashby40@yahoo.com
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