...and very short on talent and personal responsibility. Advertising-as-usual is so conservative that it lacks entrepreneurial talent & it will only be through new ideas and New Companies that marketing will pull through from their travails. However that does not mean that you should rush onto Social Media - all things in moderation wont hurt you.
THE PROBLEM IS WE ARE IN THIS EVOLUTIONARY PERIOD, NOTHING IS FACTUALLY BASED. IT'S ALL NEW WITH THE SOLE EXCEPTION OF SHOPPERS' VOICE!