Potential customers said they would feel closer to your brand...

...if you listened to their opinions and responded to questions or comments.
Yours brands should throw out ideas or topics amongst customers in which they can start their own discussions, and don't necessarily have to be about your brand and could involve negative comments.

Negative comments need to be answered, not ignored, and comments kept up, not removed, as an exercise in transparency.

Your conversation with consumers has to be of interest to them, such as giving them something to engage with, rather than directly asking for feedback on a project.

Your brand by listening to friends or fans points of view and concerns on these platforms and accepting criticism while giving users honest information, a deeper relationship can be formed increasing brand loyalty, and especially increasing sales

Further findings reveal that social network users become largely irritated and tend to ignore promotions from brands and a majority of users would not remain a fan, or friend of a brand, that regularly sent them promotions.

TAG allows you to do everything you and your customers need for successful communication to take place.