However when you use Shoppers' Voice your Brands can fight parity by putting relevance first as a means of differentiating themselves!
Contact: paul.ashby@yahoo.com
SOME DAY ALL ADVERTISING WILL BE LIKE THIS!
Showing posts with label Store Brands. Show all posts
Showing posts with label Store Brands. Show all posts
Wednesday, 9 June 2010
SHOPPERS' VOICE - WITHOUT A DOUBT...
...the biggest challenge to National Brands is Private Label Store Brands, consumers see less difference between the quality of Store Brands and well-regarded name brands, thus there is less incentive to pay the premium that name brands carry.
However when you use Shoppers' Voice your Brands can fight parity by putting relevance first as a means of differentiating themselves!
Contact: paul.ashby@yahoo.com
SOME DAY ALL ADVERTISING WILL BE LIKE THIS!
However when you use Shoppers' Voice your Brands can fight parity by putting relevance first as a means of differentiating themselves!
Contact: paul.ashby@yahoo.com
SOME DAY ALL ADVERTISING WILL BE LIKE THIS!
Monday, 7 June 2010
YOU SHOULD USE SHOPPERS' VOICE BECAUSE...
Supermarket Standards have risen to such that the quality of their own Brand Produce usually matches and often exceeds, that of their more recognisably branded counterparts!
Contact: paul.ashby@yahoo.com
A substantial research investment has proved conclusively that one exposure to an interactive "event" is far more effective in all key measurements, than traditional advertising. Interactive Communication, properly executed, can be totally accountable, unlike all other forms of advertising! You can contact Paul at: paul.ashby@yahoo.com
Discover more (including research) on http://interactivetelevisionorinteractivetv.blogspot.com or:
http://effectiveaccountablecommunication.blogspot.com
Contact: paul.ashby@yahoo.com
A substantial research investment has proved conclusively that one exposure to an interactive "event" is far more effective in all key measurements, than traditional advertising. Interactive Communication, properly executed, can be totally accountable, unlike all other forms of advertising! You can contact Paul at: paul.ashby@yahoo.com
Discover more (including research) on http://interactivetelevisionorinteractivetv.blogspot.com or:
http://effectiveaccountablecommunication.blogspot.com
YOU SHOULD USE SHOPPERS' VOICE BECAUSE...
48% of Middleclass shoppers will "always" go for Store Brands where possible!
Contact: paul.ashby@yahoo.com
Contact: paul.ashby@yahoo.com
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